Everything visible in the frame of your video will create an emotion, so carefully select your location to set the mood you want. In Hollywood films, there are no accidents. Everything from lighting, to the placement of your furnishings, needs to be intentional to support the message of your business. Take a moment to observe the surroundings available to you. How can you take advantage of existing light sources such as windows, ceiling lights, and lamps? What props should be included in your video?